RiderFire is my coaching program that unlocks the passion and performance of people serious about bikes.
Road, Tri, Track, MTB, CX, GX – whatever you’re into.
Ignite your passion if you’re a keen rider. Re-ignite your potential if you’re an experienced racer.
Line up your head and heart, with your legs, and ignite the possible.
Get More From Your Riding (Without Training More)
You’re doing the work.
But not getting the result.
It shows up in the ride — but it’s rarely just about the ride.
You’ve invested. Time, effort, money.
But are you getting the return?
You know there’s more there — you’re just not accessing it.
Where it shows up
- You’re doing the work, but not getting the results
- Good one day, nowhere the next
- You’re not making the most of the time you already have
- “I need to do this more”
- You go too hard early, or hesitate when it matters
- You’re making poor decisions — on and off the bike
- “How the hell did they beat me?”
- You know it’s worth it, but haven’t made it happen
- You go home frustrated, knowing there was more there
What this actually is
It’s not fitness.
Not capacity, or busyness, or FTP, or better gear.
It’s how you make decisions, manage effort, use your thinking, respond to pressure, and structure your riding.
Don’t reduce effort – reduce waste.
This is for
- Riders who want more from what they’re already doing
- Racers who know they’re not riding to their level
How it helps
- Better decisions in the moment
- More consistent execution
- Getting more from your existing training
- A clearer, more effective approach to your riding
Knowing you got what you came for — and didn’t waste the ride
Leverage what you’ve already got. Add what you really need.
If this sounds like you, let’s have a chat. Reach out below.
Email [email protected] or use the form just here.
Disclaimer: Addressing your issue may result in an uncontrollable feeling of improvement, fulfilment and ease. And envy in others.
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